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Practice Management and Profitablity

Owning a practice gives you the rare opportunity to truly control your career and financial destiny.  The path certainly isn't easy and there are multiple ways to both success and failure.  Learn some tips on how to make your practice thrive and become more profitable below:

Practice Growth

  • Find Your Niche
  • Exploit Your Niche for Growth
  • Marketing for Growth

Creating Profit

  • Expanding Net Income
  • Leaning Your Practice Out - Use Less to Make More
  • Applying the Pareto Principle to Your Patients
  • Cash is Trash, Cashflow is King

Business Basics

  • The Different Types of Business Entities
  • Owning vs. Leasing Your Building
  • Staff Management Tips

Private Practice Spotlight


Success Profile: Starting a Frame Line Business with Dr. Kaleb Abbott OD

By Dr. Aaron Neufeld | January 14, 2020 |

When we hear the word “entrepreneur” in the field of optometry, many equate this to owning a private practice, starting…

10 End-of-the-Year Tax-Saving Tips for Optometrists

By Julie Phan | December 26, 2019 |

Remember, tax planning occurs before 12/31, not during tax season Read below for some very important tax savings tips that…

Video/Podcast – SEO, Digital Marketing and Web Design with Dr. Richard Zimbalist

By Dr. Aaron Neufeld | December 18, 2019 |

Dr. Neufeld talks with the founder/owner of Ignite Medical, Dr. Richard Zimbalist, about SEO, digital marketing and web design. Insights…

Three Tips for Marketing Your Practice During the Holidays

By Dr. Aaron Neufeld | December 2, 2019 |

With the Holiday season fully upon us, gift purchasing and self-indulgence traditionally reaches an all time high.  In fact, with…

Capturing FSA Dollars for Practice Profitability

By Dr. Aaron Neufeld | November 9, 2019 |

Set Precedence As I write this article, we are approaching the end of the calendar year.  Holiday decor, cold weather…

Should an Optometrist Use a S-Corp? By: David Glenn (Guest Writer)

By DatBuiOD | November 7, 2019 |

Editor’s Note: This is a guest post written by one of our sponsorship partners.  Aaron and Dat are extremely strict about…

Owner Occupied Real Estate with Dr. Adam Bryan & Dr. Aaron Neufeld

By Dr. Aaron Neufeld | October 21, 2019 |

In this episode, Dr. Adam Bryan discusses his journey with owner occupied real estate and how it has benefited his…

Private Equity and Entrepreneurship with Dr. Alan Glazier

By Dr. Aaron Neufeld | September 19, 2019 |

In Episode 2 of the ODs on Finance video/podcast series, Dr. Alan Glazier (Founder, ODs on Facebook; Business Development Executive,…

3 Ways to $300K Net – Dr. Charles Tille on High Netting Sublease Ownership

By Dr. Aaron Neufeld | September 10, 2019 |

Dr. Charles Tille OD talks about strategies he uses to maintain a high net at his Lenscrafters sublease. Also, this…

6 Tips on how Create a Side Hustle for the Typical Optometrist

By DatBuiOD | July 30, 2019 |

With the increasing burden of massive student debt and low vision plan insurance reimbursement rate, many optometrists are searching for…